Hello GameDev Conference 2026 cover

Hello GameDev Conference 2026

Releasing your game on Steam – publisher deal or self-publishing?

5:00 PM–5:45 PM, 09/12/2026

Enjoy Studios (Hall 5)

Publishing

EN

Creating and releasing your own game has never been easier, but commercial success is a different story. When should you work with a publisher, and when should you choose self-publishing? What benefits and pitfalls come with a publishing agreement? During this talk, Bartosz Idzikowski will guide you through the nuances, opportunities, and risks of both paths, drawing on practical experience. You'll learn how to get the most out of Steam's promotional tools yourself, which launch strategy to choose, and how to measure its success. If you want to learn how to release your game on Steam effectively and make the best business decision for your project, don't miss this talk! 🚀 🎮

  • BI

    Bartosz Idzikowski

    Fool's Theory